🤌 Ugly, Yet Effective: The Napkin Math Secret

happy wednesday!

Today’s best ad: ugly, yet effective: the napkin math secret

PLUS: a video editing plug-in that will help you edit 10x faster

Ugly Notes, Big Ideas

This acquisition entrepreneurship newsletter catches the attention of scrollers on Twitter.

1/ Why it’s a scroll stopper:

Yes, it's an eyesore, but that's the point. Ugly grabs attention.

It's like stumbling upon messy napkin math notes – intriguingly imperfect.

Plus, there's a graph comparing entrepreneurship methods, hinting that this newsletter holds the golden key 🔑

2/ How to steal this idea:

Create an intentionally unattractive visual that makes people pause. 🫣

In this case, think messy napkin math notes on binder paper – imperfection can be intriguing.

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Why we think this is cool:

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[btw this isn’t sponsored, we just think this tool is really cool]